Bruno - Boy in the Striped Pajamas Essay Example for Free

Bruno Boy in the Striped Pajamas Essay TALKATIVE Bruno is portrayed as talkative in the novel The Boy in the Striped Pajamas because when he went exploring he found a boy, named Shmuel on the other side of the fence he was not afraid to not only talk to him but, to have a bit of a conversation with Shmuel, although he had never met this boy before. Here is some of the conversation the two young boys carried on the first time they had met: â€Å"Hello,† said Bruno. â€Å"Hello,† said the boy. â€Å"I’ve been exploring,† he said. â€Å"Have you?† said the little boy. â€Å"Yes. For almost two hours now.† â€Å"Have you found anything?† asked the boy. â€Å"Very little.† â€Å"Nothing at all?† â€Å"Well, I found you,† said Bruno after a moment (page 106-107). CREATIVE Bruno is described as creative in this novel because when he let it slip to his sister that because of the rain he hadn’t been able to go and see Shmuel for a few days he was quickly able to make up an excuse that Shmuel was his imaginative friend: â€Å"I have a new friend,† he began. â€Å"A new friend that I go see everyday. And he’ll be waiting for me by now. But you cant tell anyone.† â€Å"Why Not?† â€Å"Because he’s an imaginary friend,† said Bruno trying his best to look embarrassed, just like Lieutenant Kotler had when he had became trapped in his story about his father in Switzerland. â€Å"We play together everyday† (page 155) CURIOUS In this novel Bruno is showed as curious because he loves to explore even though it is off limits at the new house, ‘Out-With’, Here is an example of a time when Bruno went exploring: ‘Before heading of in that direction, though, there was one final thing to investigate and that was the bench. All of these months he’d been looking at it and staring at the plaque from a distance and calling it ‘the bench with the plaque’, but he still had no idea what it said. Looking left and right to make sure that no one was coming, he ran over to it and squinted as he read the words. It was only a small bronze plaque and Bruno read it quietly to himself. ‘Presented on the occasion of the opening of†¦Ã¢â‚¬  He hesitated. ‘Out-With Camp,’ he continued, stumbling over the name as usual. ‘June nineteen forty’ (page102). CARING Bruno is defined as caring throughout the book because he doesn’t recognize the various barriers presented, between him and Shmuel, Bruno is also very caring as he treats Shmuel as an equal unlike the soilder’s and many people around him. ‘Perhaps you can come to dinner with us one evening,’ said Bruno, although he wasn’t sure it was a very good idea. ‘Perhaps,’ said Shmuel, although he didn’t sound convinced. ‘Or I could come to you,’ said Bruno. ‘Perhaps I could come and meet your friends,’ he added hopefully (page 132). This specific reference from the novel shows two different barriers between Shmuel and Bruno, one being the fence between them and the other being the families when they go to supper together.

The Effects Of Using Cartoon Videos

The Effects Of Using Cartoon Videos Using multimedia is more and more useful in teaching and it has been applied as teaching materials for language teacher. Audiovisual method helps language learners not only understand what they hear but also improve their vocabulary, pronunciation. To encourage the development students listening comprehension, audiovisual materials with subtitles were supposed a powerful pedagogical tool which can help improve the vocabulary learning of second-language learners by Fazilatfar, Ghorbani L. Samavarchi (2011). The main purpose this paper investigates teaching method of using audiovisual material as cartoon videos with subtitles and this paper is a survey to get results of the effect of using cartoon videos with Vietnamese subtitles to develop English listening skill of first years students at Quang Trung technical college in Vietnam, who are fifty students of low-level of English. INTRODUCTION In recent years, the variety of educational technology offers language teachers more opportunities when they select materials as multimedia or electronic to teach students the target language in the classroom (Shiao-Ling Tsai, 2011). Cartoon videos with subtitles are kind of useful and important audiovisual materials in teaching/ learning the second language. Also, cartoons have supposed a potentially valuable contribution in teaching by Van Wyk (2011) and they have visually impacted all students immediately without discrimination of age or background, are able to respond in some way to the educational point being made. Indeed, Cartoon videos with subtitles are kind of useful and important audiovisual materials in teaching/ learning the second language. Using educational cartoon videos with subtitles can attract students attention, so develop the students motivation on listening skill and effect of vocabulary acquisition on listening skill. The purpose of listening comprehension, the student must understand what good listening comprehension entails and understand meaning of the dialogue, so vocabulary learning was often consider to be of paramount importance (Taiwei Wu, 2008). To understand the importance of subtitle towards vocabulary acquisition and improve listening skill through watching cartoon videos/ audiovisual materials, many teachers help students how to get that. In a research of a group of authors as Abdolmajid Hayati and Firooz Mohmedi (2011) expressed that acquisition of various types of language properties may be acquired by watching subtitled television programs, which may use to be improvement in the ability to discern separate words in the flow of spoken language, word pronunciation, and proficiency in constructing correct sentences. However, in the other line this group of researches has also supposed more and more English a foreign language (EFL) teacher have begun to use movies in their classes at different levels. But the teachers of English Were sometimes in a dilemma whether they should show a  ¬Ã‚ lm with or without subtitles and in what language and, above all, which way will bene ¬Ã‚ t their students most in relation to listening comprehension. This means that the vocabulary plays role as language subtitles are very important in development of listening skill. Many researchers have ever carried out on audiovisual materials/ cartoon videos with subtitles on listening comprehension/ listening skill of language learners and many important finding have figured out. However, with the latest researches that can relate much with this research paper, and they were found strong points to inherit and weak points to study for the best knowledge of this paper for contexts of language students in Vietnam. Also, the researcher of this paper takes up the issues and conducts study in order to determine the role of Vietnamese subtitles in language learning and teaching for low-level of first students at Quang Trung technical college. In other words, the aim of study would like to find out what of method is likely to be more effective in developing English listening skill for low-level students. With relevant articles, which researcher of this paper found out to answer the following sub-research questions? What are the effects of cartoon videos with Vietnamese subtitles on vocabulary acquisition? How can the language teachers use cartoon videos with subtitles effectually in teaching English listening comprehension? LITERATURE REVIEW Many researchers have ever studied about many aspects of audiovisual material on listening comprehension/ listening skill. However, among these, the researcher of this paper find out some researches that relevant to the effect of subtitling on vocabulary acquisition and the support of subtitle on listening skill through watching cartoon videos. The subtitles effect on vocabulary acquisition. In the research of Shiao-Ling Tsai (2011), He recruited participants as 65 children of Taiwanese fifth graders from 2 classes at elementary school in Tai Chung. All of them have learned English for two years at least and have been taught by the same English teacher at school during research. The participants were divided into 2 groups with one English-subtitle watching the English cartoon videos with English subtitle and one non-subtitle watching the English cartoon videos without English subtitles for 20 minutes each lesson. After three-month course ended up, the post-test was conducted to test the students English listening comprehension with following interview results : While viewing the video, 50% of students of the English-subtitle group and 90% of the students of the non-subtitle group worried that they may not understand what the characters said. 80% of the students of English-subtitle group and 90% the students of the non-subtitle group said they paid attention when they vie wed the video. 70% of the students of the English-subtitle group and also 70% of the students of the non-subtitle group thought that they may not understand the content of the video without Chinese subtitle. 70% of students of the English-subtitle group and 100% of the students of non-subtitle group responded they guessed the meanings when they did not understand what the characters said. Besides, Shiao-Ling Tsai remarked that most of the English-subtitle group students were excited while they watched the videos and learning attitude seemed better than that of the non-subtitle group. In summary, from the research of Shiao-Ling Tsai, there was the effect of vocabulary acquisition in watching cartoon videos through using subtitles or not subtitles. Understanding the content of cartoon videos or not which is criticized by cartoon videos with subtitles. Those mean that vocabulary acquisition to be provided through cartoon videos. In addition, one more evidence which persuaded that the subtitles effected on vocabulary acquisition. In the research of Fazilatfar, Ghorbani and Samivarchi (2010),The effect of standard and reversed subtitling versus no subtitling mode on L2 vocabulary learning, the researchers of this study writing had found vocabulary scores of participants who watched the movie in subtitling condition were higher than without subtitles. The researchers of this study carried out studying with 100 Iranian EFL learners, who had studied English as a compulsory course during their junior high school and high school. Moreover, they were enrolled at a private English center called Oxford institute presently and also had finish the Intro level of Interchange Third Edition series and had started the Interchange 1 level. Then, the5-minute-long episode of an animated cartoon was selected for the experiment with following three groups: Group A (non-subtitling) included those participants who watched the movi e with original sound track and without the subtitles, Group B (standard subtitling) watched the movie in a foreign language (English) in sound track and native language (Persian) in subtitles, and Group C (reversed subtitling) watched the movie with foreign language (English) in subtitles and native language (Persian) in sound track. After watching, the test results of the tests administered were analyzed by three form tests namely 1.form recognition, 2.meaning translation, and 3.multiple-choice. With the form recognition test, scores in the reversed subtitled (C) condition were higher than in the standard subtitled condition (B), and scores those in the standard subtitled condition (B) were relatively higher than in the non-subtitled condition (A); with meaning translation test, the results were suggested that the participants in the reversed subtitled condition (C) outperformed those in the standard subtitled condition (B), and the participants in the standard subtitled condition (B) outperformed those in the non-subtitled condition (A). Finally, with multiple-choice test indicated that: lexical gains in the reversed subtitled condition (C) were higher than those in the standard subtitled condition (B), and lexical gains in the standard subtitled condition (B) were higher than those in the non-subtitled condition (A) One study by Abdolmajid and Firooz (2011) focused on 90 students with the average age 22, who were chosen from a group of 200 juniors and seniors majoring in Teaching English as a Foreign Language on the basis of their scores on the English language pro ¬Ã‚ ciency test at Islamic Azad University of Masjed Soleyman in south west of Iran. They were divided into three groups randomly to watch film with English Subtitle Group (ESG), Persian Subtitle Group (PSG) and Without Subtitle Group (WSG). After 6 weeks researchers of this writing conducted experimental research, results hade collected from a multiple-choice comprehension test in each section of day, which was administered in order to evaluate their listening comprehension and provide grounds for comparison. Besides, results had been also collected by the final test of viewpoints about the effect of subtitled and/or non-subtitled  ¬Ã‚ lms. By score results, researchers of this writing supposed that students had learned not onl y vocabulary through the English videos with English subtitles but also getting more benefit through English videos subtitled in Persian. On the whole, the researchers were found above, which refer for this writing the cartoons videos with subtitles effect on vocabulary acquisition. The research papers forwarded videos with subtitles or without subtitles, and subtitles in the first language (L1) or the second language (English-L2). The researcher of these writings recognized that the effects of videos with subtitles are not only on listening comprehension but also on vocabulary acquisition by their subtitles. Such as in the research The effects of viewing subtitles of English cartoon videos on Taiwanese fifth graders English listening comprehension was written by Shiao-Ling Tsai (2011), Chinese subtitles in English cartoon video also help students in listening comprehension and reminiscence vocabulary. Besides, English videos with Persian subtitles (Fazilatfar, Ghorbani and Samivarchi , 2010) help students to understand meaning vocabulary and improve listening comprehension better , this is consistent with the consider ation by Abdolmajid and Firooz (2011). From these reasonable considerations, the researcher of this paper judges that cartoon videos with Vietnamese subtitles effect on vocabulary positively with students of low-level English in Vietnam. Cartoon videos with subtitles are used effectually in teaching English listening comprehension. The use of cartoon videos with subtitles appropriately with context/ circumstance and object of learners is much benefit in teaching listening comprehension. Language teachers are suggested to consider the benefit of using captions when teaching listening skills through video viewing (Jing-mei Chung, 1999), which could not only make comprehension of authentic video less difficult and encourage conscious language learning but also increase students interest in maintaining or increasing their knowledge of the target language by promoting new lexicon in a appropriate context. Moreover, the video programmes with English subtitles would motivate students to improve their listening comprehension more than other programmes but watching a film with L1 subtitles, which made them understand the film better was claimed to be suitable for beginners because of the limited rang of vocabulary items Abdolmajid Hayati and Firooz Mohmedi (2011). The suitability of context with object of learners as children was through research of Shiao-Ling Tsai (2011). In this study, Taiwanese fifth graders were chosen to research about the effects of viewing subtitles of English cartoon videos on listening comprehension. And the kind of English cartoon videos were not only suitable and interesting videos for children as The Ant Bully, The Wild, Valiant, The Incredibles, and Flushed but also educational morals of contents. Subtitles and vocabulary were simple because of suitable cartoon videos styles that made language learners, as children seem to be motivate and interesting in watching. However, the results had acquired on listening comprehension through watching cartoon videos with subtitles and without that was difference. On the contrary, Paul Markham (1999), he chose participants who were advanced, uni- versity-level ESL students participated in the study. They were intensive English language students who represented fifteen differen t first language backgrounds. With 2 two excerpts from educational television programs as whales and civil rights, but both of them were approximately of equal difficulty and the syntactic complexity of the captions. Thus, to use of cartoon videos in suitable object of learners and context on listening comprehension, this is important for teaching language. In addition, In a study of Jing-mei Chung (1999), the research was carried out to study on 183, 17 to 19 year-old, 4th year non-English major students of technology school, in Taiwan. With the circumstance, these students were chosen in the random circumstance and in low-intermediate of English proficiency. Besides, the training of their English listening was neglected in long time, and the students environment is surrounded by mother tongue. The two episodes were chosen to view which was one of school material videos caption, Family Album, U.S.A.: Book I, is Basic English and improvement of learners. Jing-mei Chung collected the results from multiple-choice test and open-ended attitude questionnaire and considered that most students mentioned video captions in the target language and in their mother language. And he also judged caption in target language making propitious condition for students listening comprehension. However, using video captions in the circumstance of crowded stu dents and irregular English listening are not very effectively. The method of Researches and research findings The latest researcher used many ways in their research methods in order to find out the best findings in teaching Language listening comprehension through videos with caption/subtitles or cartoon videos with subtitles. The first, in the study about the effect of applying two techniques to video viewing of Jing mei Chung (1999) who used Multiple-choice test and survey Open-Ended attitude questionnaire in his researcher to analyze so that he brought out findings of using advance organizers and captions. And these findings were suggest to do benefit more than using one technique only in teaching listening comprehension for students. The second, by analysis of results with quantitative and interview method through the research The effects of captioning videos used for foreign language listening activity of Paula, Susan, Tetyana (2010), which they researched on 150 foreign language learners from a large Midwestern university in the USA with 2 times of watching videos (with no captioning and with captioning). The finding, which they found out to be listening twice to a video, could reduce listeners anxiety, activate selective and global listening strategies, and promote automaticity in processing of listening. The third, Abdolmajid Hayati and Firooz Mohmedi (2011) used Multiple-choice tests only to evaluate the results through a pilot study with 90 Iranian students who were at average age 22, studying Islamic Azad University of Masjed Soleyman. Based on results of score of 3 groups (English Subtitle Group, Persian Subtitle Group, Without Subtitle Group) after watching a documentary film, which help them to find out the finding for research title: The effect of  ¬Ã‚ lms with and without subtitles on listening comprehension of EFL learners. The results demonstrated that students listening comprehension would improve through video programmes with English subtitles more than the other programmes. But because of students limited range of vocabulary items, watching a f ilm with the mother tongue language was supposed to be suitable for beginning learners. To summarize, in order that the English learners develop listening comprehension for language learners in Vietnam better, various strategies of teaching and learning through subtitled materials need to be chosen appropriately, such as English cartoon videos with Vietnamese subtitles will create learners more easily understanding of content than without subtitles. Moreover, watching L1 subtitling videos/ L1 subtitling cartoon video may help student acquire vocabulary or improve English words easily, this is suitable with English learners in Vietnam, specially, for elementary English level of learners. Limitation of the latest researches and appropriateness for the context of language learners in Vietnam The purpose of this research paper is finding out the effects of audiovisual materials such as cartoon videos with subtitles on development of listening comprehension for the second language learners (English language learners), and limitation of research contexts or research materials and research of relevant researches that suggest whether they will be appropriate application with this paper or not. In one study of the use cartoons with subtitles so that teaching vocabulary (Fazilatfar, Ghorbani and Samivarchi, 2010), which researchers made a pilot study of watching cartoon videos in three conditions: without subtitles, English dialogues with Persian subtitles and Parisian dialogues with English subtitles. These researchers only paid attention to vocabulary acquisition through subtitling-video, without mention listening comprehension, though achievement of listening comprehension. Additionally, learning through cartoon videos with subtitle to develop one field of English for specif ic such as English listening comprehension of economics of Van Wyk (2011), he only mentioned that how the videos with subtitles helped major students of economy had the best way of comprehension about the context of nations economy. Perhaps this method should use for teaching specific English. Besides, using educational cartoon videos with subtitles about animals in development of listening comprehension (Shiao-Ling Tsai, 2011; Paula, Susan, Tetyana (2010), vocabulary acquisition and their contents were limited for one subject matter as animals, thus listening comprehension did not uphold to other subject matter, such as communicate English. Circumstances of language students of Quang Trung technical college are low-level of communicate English. English is not supposed important in students thought in their future, so they do not have much motivation to study but that is not judicious awareness because English is an international language that becomes indispensability for everyone. Moreover, their English, which they were taught in secondary schools and high schools before was Basic English with writing and reading comprehension better than listening and speaking comprehension. So their listening comprehension is rated weakly. With the purpose of development listening comprehension, the research of this paper would like to use English cartoon videos with Vietnamese subtitles to help them study better. Therefore, the research methods are relevant above, which may help the writer of this paper in references of appropriate findings for writing paper of methodology. Conclusion In conclusion, many researchers studied about the effects of videos with subtitles on listening comprehension of second language learners and they have also come up important findings that help teaching methods of language teachers better in the epoch, which English is international language. By the reference of relevant researches, the researcher of this paper summarized some of findings of the latest researchers in order to approach those findings in bringing into play of research method. However, for object students study communicate English, who are at the age of 16 to 22 year-old, selecting of kind of appropriate cartoon videos with Vietnamese subtitles and time length of viewing so that conduction is good for findings in methodology of this research paper.

Coca Cola History And Development Commerce Essay

Coca Cola History And Development Commerce Essay History of and development : Coca cola was started in 1800s by John Pemberton. Coca cola recipe developed at the Eagle drugs and chemicals company, a pharmacy in Columbus, Georgia. Originally its called Pembertons French coca wine. He may have been Mariani wine with great success, European coca wine inspiration. 1886, in Atlanta, Fulton County, by prohibiting legislation, Pemberton responded coca-cola developed, is essentially a non-alcoholic version of French wine coca-cola. The first sales were at Jacobs pharmacy in Atlanta on May 8, 1886. They sold it in Atlanta for five cents a glass. And they didnt mix with water, the test was very strong. It was called Pembertons French wine coca, and it was sold as a medicine to help the people from cold and some people was using it as energy Drink. In United States it used to Sold at soda fountains. The starting year of the company sales was so low, around nine drink per day so Dr. Pemberton think that he didnt make a lot of money with the drink. So he sold his business to Asa g. Candler. To just before he died in 1888. After six year on 12 March 1894 coca cola was 1st sold in bottles in Atlanta with actual cocaine content. And after 61 years later in 1955 it sold in cans. The Coca-Cola Company is the production of concentrated syrup, and then sold to different bottling plants around the world held by Coca-Cola franchise. Coca-Cola bottler, the territory of an exclusive contract with the company, produce finished cans and bottles of concentrated filtered water and sweeteners combined. Then bottling sell, distribute and merchandise Coca-Cola products retail stores, vending machines, restaurants and food service distributors. (Bodden 2008) Important development include the period from 1980-1990, such as diet coke, cherry coke, diet cherry coke. 2000- 2005, coke with lemon, vanilla coke diet coke with lemon. (Coca cola 2012) Key milestones 2002(In India) golden peacock award for global excellence in corporate Governance, by the world council for corporate 2005 Chinas best corporate citizen conduct award, 21st century business Herald 2006 International Supplier of the Year, Wal-Mart 2010 Coca cola was number one global brand in world (FMCG 2011) 10 year financials in column chart from with short analysis Coca cola profit, revenues, 2000-2010 Since year 2000 company is performing in comfortable raising zone of its journey. Year by year increasing in profit and in revenue is been measured as per the above listed graph. In 2009 because of market decline (resection) company gone through a loss but by 2010 it shows a positive comeback again towards the profit. (Coca cola annual report 2000-2010) Overview of industry, markets, products, service; Coca cola is world largest company for manufacturer, marketer and distributor of non alcoholic drinks in world. Coca Cola Company produces coca cola music, snacks and more than 3500 non-alcoholic beverages, from regular sparkling and diet drinks such as juices, waters, energy waters, Coffee-tea, milk and Etc. Based drinks. Like diet coke, sprite, Fanta, Thumps up, limca, emerald mounted and etc. For marketing, Coca Cola Company is using Advertising, Coca-Cola advertising as its main source of consumer awareness. It is mainly the use of TV. Coca-Cola products have a lot of TV add. The source of the companys products to reach a large audience. Latest TV advertising for Coca-Cola soft drinks was YOU KNOW, YOU WANT IT. The company also uses another source of radio advertising. This is an inexpensive method compared, TV. Advertising costs in the past three years have shown $ 11 million. Coca cola companies operating income 2009 increased 4 percent in the quarter, and after that decreased 3 percent at the end of year. In 2011 Coca cola unit case volume is increased 5% in word wide Coca cola had 42% distributed in United States, 37% in Mexico, Brazil, India, and Japan. And 20 % distributed in rest of the world. Coca cola have 60.9% market share in India. Coca-Cola uses intensive distribution strategy. The companys products are sold almost all exports include: retail outlets  · Shops  · Restaurants  · Gas Station  · sale kiosks  · school, sports and entertainment venue  · from a vending machine Coca Cola Company is using C to C method for service, c to c means company to customer. In US and Canada coca cola using hotline service. Customer can direct call to the company. (Coca cola 2006-2012) Major issue that affected the coca cola company in past 3 years. In 2009 China national cereals, oils and foodstuffs corporation {COFCO} and Coca Cola Company make new joint venture. Coca cola Company started new bottling plant in northwest china. And it was joint venture with COFCO. For this plant coca cola invest 30.9 US dollar. Coca Cola 5000 opportunities for job. Because the plan now days coca cola have 3rd largest market in china. In June 2010 Simon group and coca cola company improve their marketing alliance. In June 2010 Simon group and coca cola company improve their marketing alliance. In America Simon group is the number 1 real estate group and Coca Cola Company was venture with that group. And with Simon group the coca cola company can extend their marketing in mall. And thats coca cola have very easy to interact with the consumers like youngster In august 2010 coca cola company bottler settles discrimination case In august 2008, Coca-Cola Bottling Company MERGED in Charlotte, Atlanta-based Coca-Cola Company is separate from the money to pay wage arrears, plus interest, to 95 black and Hispanic job seekers apply for sales positions in 2002, according to the U.S. Department of Labour. (Coca cola 2006-2012) How has the organizations culture, values, history and development influenced leadership, management, and OB? Core values: à ¢Ã¢â€š ¬Ã¢â‚¬ ¹Ãƒ ¢Ã¢â€š ¬Ã¢â‚¬ ¹ in Coca-Cola company culture, leadership, passion, integrity, cooperation, diversity, quality and accountability system, is defined by. Coca-Colas central commitment acts as the mind, body, spirit and inspire optimism to refresh the world to create value and make a difference. 2 assets to give them a chance to make this commitment-their people and brand. As a global company, the Coca-Cola Companys has an ability to understand, accept and work in a multicultural world both in the market and in the workplace our sustainable development is crucial. They work hard to ensure inclusive and equitable work environment for their associates, all diversity training on a regular basis. We found that, the ongoing dialogue clues to a better understanding of their colleagues, their suppliers, their customers, their stakeholders, and ultimately greater success on the market. (Coca cola 2006-2011) The coca-cola development = The key to the development of quality incentive and reward system to understand the needs of the coca cola employees, Coca-Cola HBC Hrvatska, they will conduct regular quantitative and qualitative research on employee satisfaction. Based on the findings, develop an action plan to further improve their motivation and reward system. They further adjust the current system of economic trends, industry branch of their companys strategic plan, our department goals and personal goals. (Coca-Cola HBC Hrvatska d.o.o 2012) Company leadership, management, and OB analysis Muhtar Kent is the CEO and President of the coca cola company. He has spent his entire career with Coca Cola Company. He was born in new York 1952, and he was completed his high school from Mersin, turkey in 1971 after that he went to the university of hull, in united kingdom for Master of Business Administration (MBA). In 1987, Mr. Muhtar Kent joined the coca-cola company at Atlanta, as marketing and operations leadership positions. In 1995 and 1998, Mr. Kent becomes Managing Director, in Coca-Cola Amatil Europe and he was handled bottling operations in 12 nation and regions. Mr. Kent, in 2005, president and chief operating officer of the Coca-Cola Company, the Companys North Asia, Eurasia and Middle East Group, the organization provides a broad and diverse region, including China, Japan and Russia. Less than a year later, in 2006, Mr. Kent served as president of Coca-Cola International, until he was appointed president and chief operating officer of The Coca-Cola Company, is responsible for overseeing all business operations. In July 2008, Mr. Muhtar Kent became CEO and President. (Thomas White International ltd, 2012) Type = Muhtar Kent is primary Transformational leadership type, with a strong visionary leadership. When he was become CEO in 2008 he set his vision to establish a long-term economic growth even in his plan in us market revenue goal of doubling by 2020. (Yuki 2010) Values and attitudes = Muhtar Kent can increase the value of their employees, build trust in the workplace. Trust employees are more likely to emulate the actions of a leader, because they see the value-added of action. This trust has penetrated to the continued growth of the Coca-Cola Company on a global scale. (Gupte 2003-2008) Personality = Muhtar Kent personality is similar to his style, personality of Mr. Kent was based on building a trust with their employs and creating an trust worthy staff which helps him in running coco cola to its heights. (Gupte 2003-2008) Style and behavioural characteristics = His style is Dynamic leadership and characteristics = he is Being low-key and loving what he does. A Dynamic leader able to add value to their employees, to build trust in the workplace. Trust employees are more likely to emulate the actions of a leader, because they see the value-added of action. Muhtar Kent, a leader always maintains relationship of trust of his employees and customers is a good example. This trust has penetrated to the continued growth of the Coca-Cola Company on a global scale. No matter the size, dynamic leaders can change the value of their company (Yuki 2010) Key skill = Muhtar Kent main key skill is his experience and his innovative ideas. For example, Muhtar Kent has more than 26 year experience in Coca Cola Company and he know very well that how to increasing profit and revenue, And about his innovative ideas Muhtar Kents helping organization with his incorporate innovative ideas to expand their business, is unmatched worldwide income. (Gupte 2003-2008) Practices = Muhtar Kent always motivates his organization employer to think good and think for company future. And he said that always try to keep true to yourself and do the right thing. And fell proud on what you did. Muhtar Kent meets his management team daily and discus about the current issues and all reports for organization. He travels around the word for meets with manager in major countries. (Gupte 2003-2008) Evaluate how leadership skill have developed over his career = Muhtar Kent leadership skill are truly gift from his parents. From the childhood he always observes his father Mr. Necdet Kent keenly and he learns lots of practices from him. Muhtar Kent says that he learned his management skills when he was doing his  Master of Business Administration (MBA) from Cass business school London. (Cable news network 2012) major reasons for success = Kent describes the success of the Coca-Cola Companys micro-distribution scheme; this is the beginning, because of its delivery trucks cannot reach rural communities. The company created a micro-distribution centre (MDC) to drink their own businesses in the local alternative means. According to Mr. Kent, they are the Golden Age, these entrepreneurs to become leaders in their communities, they are an additional 8,000 people in Africa, he said. Coca-Cola oath entrepreneurs in the new Micro Distribution Centre (MDC) last year, 50% are women, we have been in seven African countries that goal. (Coca cola 2010) Identify major/potential weaknesses that could lead to failure = Muhtar Kent always takes risk for investing. Once he take decision he never thing about risk. Recently Mr. Kent declares that he will invest 500 million U.S. dollars from now to 2020, a variety of activities, including the establishment of a new bottling plant in India. And that investment has big risk. 2. Describe and analyze the organization and management using the following attributes. Vision = The company goal as a roadmap and guide their business every aspect of the framework describes the tasks they need to complete in order to continue to achieve stable, quality growth Mission = Companys roadmap starts with their mission, which is enduring. Declare our purpose as a company and is based on the standard as they measure their actions and decisions. Value = Companys values à ¢Ã¢â€š ¬Ã¢â‚¬ ¹Ãƒ ¢Ã¢â€š ¬Ã¢â‚¬ ¹as a compass for their actions and describe how they react in world. Leadership: shaping a better future for courage Collaboration: the use of collective genius Integrity: is true Accountability: if this is for me Committed in the passion of the heart and mind Diversity: As inclusive, because our brand Quality: We do, we do WEL (Coca cola mission stetment-2012) Goal = A global goal set by the company is safe to return to nature and society a certain amount of water equivalent to what the use for in its production in 2020. (The Climate Group-2012) Competitive strategy = PepsiCo is one of the most powerful opponents of the Coca-Cola Company, one of the products of the same series at the same price. This threat is important, because it cannot be eliminated to produce better quality products at lower prices but The Coca-Cola Company, the success of the strategy and management skills explained; it is everywhere, sporting events, advertising, movies, billboards, and many other media. Coca-Cola has been out a lot of different types and flavours, to compete with their competitors. (zeshan ali 2012) Structure = coke.png The Company has a personal international division of labour, because of its international staff in the headquarters of the isolated operation. Different departments throughout the continents of the world, all the president control every continent split. Style = Successful management team has to motivate employees Management style, they have taken to meet their target is based. There are three main management; autocratic, democratic and Laissez-faire style System = Coca-Cola business unique model. The development of high-quality brand Coca-Cola Company and their bottling partners, production and distribution. The system has been able to provide unparalleled drinks and more than a century, around the world the results. 3. Other issues 1. Describe the organization strategy. Describe how they manage cross cultural issues. Around the world, Coca-Cola is consumed. Its product strength has already begun to over-saturate the world market and to break the foreign markets, competitiveness rough established foreign brands. The Coca-Colas business strategy was formulated 115 years before. The strategy is very simple, the familiar red and white flag firmly imprinted in the hearts of the people all around the world. There has been a very successful strategy for cokes sales for more than 200 countries worldwide. Coca-cola has done very well in its international strategy. This is a world renowned brand and consumed almost everywhere. They conduct medical campaign yearly twice to help the people in the society. An example of coca cola international strategy is, Coca-Cola Company has been working with the African local people, which is a great business strategy. Because it acts as the desire and enthusiasm for the people, and its products are very successful. Coca-Cola has done advertising with great African footballers. This great advertising strategy, Coca-Cola became a lasting symbol of Africas top brand. They also prevent competitors of Coca-Cola, to get any market share in South Africa. (International business blog 2010) 2. Describe how power is used in the organization and how it is shared; describe the internal politics. How are conflicts resolved? Atlanta, the head quarter of coca cola is centralised by high power. The coca cola company CEO and chairman of the board Mr. Kent makes all the decisions regarding the company policies. The Coca-Cola Company has a separate international division, It constitutes around the world and various departments to control each continent with separate president. Coca cola company major division EURASIA AND AFRICA, EUROPE, LATIN AMERICA, NORTH AMERICA, and PACIFIC are now controlled by president of division. And he sit in the corporate headquarter. Examples = Ahmed C. Bozer Eurasia and Africa Group, president of the Coca-Cola Company, the leadership of the Companys business activities in more than 90 countries and regions. Headquartered in Istanbul, the Group consists of six business units, including Turkey, the Middle East and North Africa, Russia, Ukraine and Belarus, India and South-West Asia, Central Asia, the Middle East and West Africa and South Africa. 3. Describe the main communication processes. Be specific in your discussion. Coca cola company in February 2007 and the previous CEO john Brock, they need to communicate, a new strategic direction for the coca cola. However, they dont have cohesive communication strategy, John Brock is unable to reach and rapidly with the entire organizations employees. But then after with the implementation of the communication strategy of the CISCO internet business solution group. Coca-Cola through Ciscos successful implementation of communication. The proposed combination of Ciscos own success in the internal administration of the communication process unified communications solutions based on, but targeted to coca cola company opportunities, challenges, and cultural. A customized roadmap defines a phased approach, the first stage to provide live video and video-on-demand coca colas senior management team. The first phase also includes the companys intranet, audio and 30,000 knowledge workers a meeting in a box, so that management personnel on-site staff to convey information. Subsequent phases will be further driven by the automation to the organization, so that all employees secure access to intranet or through kiosks in each device. And on the Results that 90 % of employees satisfied with new communications and Coca-Cola set up the whole framework of the companys global operations and Rebuild its implementation of communication strategies. Today everyone that the Coca-Cola Company in the communication aspect is a big difference, said: Heights. We were able to communicate quickly; we have been fast enough, we they have a consistent message. (Cisco IBSG 2011) What is the importance of being a learning organization? How is this demonstrated? For coca cola, Learning organization is an important part of its overall mission statement, Chairman and Chief Executive Officer of the company take the lead in learning plan development and structure, not only the leader, but the employees throughout the organization. Coca Cola Universitys purpose is to provide experience to equip people with practical skills and knowledge, in order to win the market. Employees in a wide range of areas including human leadership, the leadership of the franchise, the consumer market and customer, business class. Coca Cola University is the best research, and provide training / consulting service to learning transfer between the different parts of the coca cola franchise system (Coca cola 2006-2012) Describe their policy in handling ethic issues. Give at least one example of resolving a major ethical issue. Coca cola Company has very strong ethical code; the code is needed for honesty and integrity in all situations. Coca cola directors, managers or any other employs must have to read and understands the code, and follow the lessons in the organization or in market. This code can help their people to do the right thing and a place to play, the rules they operate around the global For Example, In 2003, near every community of the Coca-Cola bottling plant in Kerala, India to protest water shortages and water pollution, resulting in its bottling operations. These allegations led to the closure of the bottling plant. Coca-Cola unethical business behaviour is prohibited state. After that coca cola company near the local bottling plant in order to win the trust between the people and improve their business practices and they reduction 34% in water consumption. (Coca cola 2006-2012) What are the major strengths and weaknesses of the companys leadership, management and OB? Strengths of Coca Cola Company Globally known about Coca Cola Company Coca-Cola Company, is well-known around the globally and has a long history. The company holds the brand name of its own credibility in the international market. And coca cola have customer all around the world. Coca cola companys Brand Image Coca cola company brand image is very good, around the world. Coca Cola Company is so famous and almost every people know about coca cola brand. Its development has a great impact on the coca cola company image. Coca cola is rated as the world first cold drink brand. Supply chain management (SCM) The company has successfully dealt with Supply Chain Management (SCM) which is the spine of any company. Coke deals with SCM and gives training and conducts campaigns regarding it. This seems to be proactive and successfully convert them to strength. And coca cola have very good supply chain management. Brand positioning Coca-Colas brand positioning is very strong. The company focused on Training Online Manager (TOM). Top of mind strategy allows consumers to remember the product, as well as the product is the number one position. Positioning strategy is the real strength of the company, because it made à ¢Ã¢â€š ¬Ã¢â‚¬ ¹Ãƒ ¢Ã¢â€š ¬Ã¢â‚¬ ¹a great contribution to the success of the company. Quality of the product Coco-cola gives first preference to its and quality and maintains its consistency all over the years. They also maintain quality management team which focuses on the products always. This made the companys product to reach globally around the world. (Coca cola, swot analysis 2010) Weaknesses of Coca Cola Company Limited drinks add in market. Weaknesses for the coca cola company is, they produce drinks such as Coke and Sprite are very popular, but the company there are about 400 different types of beverage type. Largely unknown, rarely seen available for purchase. These drinks may taste is not bad, but the result is quite low-key or non-existent advertising. This is a weakness in the analysis of companies, they need to research. On health problem Another weakness has been greatly publicized health problems are surrounded by some of their products. It is understood that a popular product, such as coke is not very beneficial to your body and your health. In todays constantly transferred to the health care products and some products may lose customers. This may be a new focus on weight and health problems, is detrimental to your health. Not produce organic drink As for the internal weaknesses, the same never produced organic products of the Coca-Cola Company. They do not have relationships with organic suppliers. Promotional activities Coca cola company, In Pakistan ignored the most important element is to promote. On the other hand it can be seen, Pepsi publicity activation. Make significant recommendations for improvement :- For the my recommendation for improvement, I would like to suggest to the coca cola company, Coca Cola Company doesnt have any drinks which contend natural items in drink, they have to make any drink which contend with natural flower and contend. Coca Cola Company have to do some marketing for snack, water bottled, sports drinks and some other product. Coca Cola Company has to clear their problem which is on peoples health related. Coca cola have to stop plastic bottle because nobody can destroy it and around 25% only recycle. Coca Cola Company have to served drink only in cane so nobody can mix anything with drinks, in plastic bottle some people open it and mix something and pack it nicely and they seal. Coca cola have to start some policy like If costumer gives 4 empty bottles, he gets one free coca cola drink. Coca cola have to improve their water plant because for beverage they need lots of water, now recently they face problem in coca cola plant India for water supply. For marketing coca cola company has to make some TV add with kids so they can attract kids. The company to use splenda instead of aspartame in the diet pop. And the same time use citric acid instead of phosphoric acid in the beverages.

UK Gelatin :: essays research papers

UK Gelatin   Ã‚  Ã‚  Ã‚  Ã‚  Bovine Spongiform Encephalopathy, or BSE, is a degenerative disease affecting the central nervous system of cattle causing the brain to appear as a sponge. The cattle then begin acting abnormally and eventually have to be killed. BSE can be transmitted to humans if they consume raw meat from an infected cow or if one consumes the eyeballs, spinal tissue, or the brain. This disease is known as Creutzfeldt-Jakob disease. Another disease similar to BSE, which is found in sheep, is Scrapie. Scrapie has been around for nearly two hundred years. It is presumed that the Scrapie agent jumped species and moved into cattle when sheep offal, leftover parts of butchered animals, were ground up and used as a protein supplement in cattle feed and the subsequently fed to cattle. Gelatin is considered safe for human consumption since its preparation involves a chemical process that destroys BSE infectivity. BSE-infectiousness is also destroyed during cooking and baking. Gelatin is manufactured primarily from the hides of pigs and the bones of cattle. During processing, these source materials are exposed to extremely harsh conditions, including prolonged exposure to highly acid or alkaline solutions. Gelatin is used in a wide variety of consumer and medical products regulated by the FDA. These products range from candies and desserts to vaccines, drugs, medical devices, dietary supplements and cosmetics.   Ã‚  Ã‚  Ã‚  Ã‚  In the unlikely event of any initial contamination of raw material, the gelatin manufacturing process would reduce BSE activity. The steps are as follows one hundred times by degreasing, ten times by acid demineralization, one hundred times by alkaline purification, one hundred times by washing, filtration, and ion exchange, and one hundred times by sterilization. Therefore, the combined effect of the processing stages gives a person a one in one billion chance of contracting BSE. The gelatin production process is efficient enough to remove and or inactivate minimal remaining infectivity. As a safety precaution, the use of UK bovine raw material for the manufacture of gelatin for food, animal feed, pharmaceutical, medical and cosmetic uses is not permitted under certain UK and EU legislation. All UK produced bone gelatin intended for these uses is made from non-UK raw materials. The UK manufacturing sites have to be registered with the Ministry of Agriculture Fisheries and Foods (MAFF) and regular inspections confirm that strict controls are met. These controls include full trace ability of raw materials. Consequently, UK produced bone gelatin can be considered to be the best controlled and monitored of any gelatin produced in the world, providing maximum reassurance to consumers.

death penalty :: essays research papers

Death Penalty: Revised During this class period today, seven adult men will be falsely accused of committing a serious crime, carrying a penalty of capital punishment. This means approximately 51,000 adult men are falsely accused of committing serious crimes each year. This figure is roughly the number of people who attended Super Bowl-Thirty-Three. Currently, there are 3,500 people on death row in thirty-eight states that support and carry out the death penalty while only twelve states have outlawed it. At the same time, more than half the countries in the world have abolished the death penalty in law or practice. Capital punishment is very relevant to each member of society. It is not just a male only issue. Every single one of us in this room has a father, brother, or significant others who could be affected. Capital punishment in America is morally unjust and should be eliminated because it is cruel and unusual; it kills innocent people; and it is used in a discriminatory manner. Sometimes criminals suffer more during their executions than is anticipated or planned. People sentenced to death are certain to face one of the following methods of execution still practiced today: firing squad, electric chair, lethal injection, gas chamber or hanging. But, injecting with poisonous chemicals, smothering with toxic gases, and electrocuting with high voltage are the preferred methods because bloody human tissues are not strewn about, as with other methods, therefore those people assigned to scour the execution site are less likely to experience psychological trauma. Although tidy, these styles of killing rarely succeed on the first attempt; instead, prisoners regularly suffer intense pain for long periods of time before expiring. According to Seideman, the case of Scotty Sutton is one example of many bungled executions that take place every month. While administering a lethal injection, all the executioner’s attempts to find a vein have failed. Scotty started moaning and heaving in agony signaling a partial dose found his blood stream. Realizing the dose was not enough to end his life the executioner tried several failed attempts in the neck area hoping to find a main artery. Meanwhile, 300 pound, Scotty is still breathing after five minutes into this botched execution. The chemicals that were prepared and on hand have been seriously depleted. In a last ditch effort, the executioner signaled for help and directed a prison staff member to cut away a portion of the thick canvas jacket to expose an area of his chest to deliver a lethal dose directly into his heart; moments later Scotty expired (3).

Employee Rights and Property Searches Essay

Mopak Corporation performed a search for drugs and guns on the employees and contract workers vehicles with the assistance of a private security company and drug detection dogs. In the search, guns were found, but not drugs, in several vehicles. At the completion of the search, five employees along with ten contract workers whose vehicles where the weapons were found were terminated, due to the corporation’s belief that the employees violated the company policy. The terminated workers immediately sued Mopak for wrongful termination. Though mostly in the United States employees are â€Å"at-will† employees, the arguments for wrongful termination the employees from Mopak can make in their suit is that Mopak performed an unreasonable search of their vehicles, violating their expectation of privacy. The search was made without a warrant and violated their Fourth Amendment Rights. (Lawyer. com, 2013) The contract workers are bound by contracts that may have an at-will clause in it, in which case they, like the regular employees, can be terminated at-will. Even though when there is a contract, written or oral, it’s based on a promise of job security, but with an at-will clause, contract workers may either leave a contract job or be terminated from a contract job at-will. †Employers often, and legitimately, ask employees to sign contracts or agreements that document and enforce the terms of at will employment, usually in company policy manuals. † (Lawyersandsettlements. com, 2013, para. ) The arguments that Mopak Corporation will make in response to the wrongful termination suit are that in the employees’ policy manual, handbooks or contracts reflect that the employee and/or contract workers must agree to random vehicle searches, random drug testing, and an at will clause for employment; that when signed by the employees and/or contract workers, it becomes binding, implied, or implied-in-fact contracts. In the 1988 decision of landmark case Foley vs. Interactive Data Corp. it brought to light that employees enter into implied-in-fact contracts with the acceptance of great merit reviews, promotions, raises, and with verbal assurances of job security. I believe the Mopak Corporation would win. I do not believe that a corporation with so much to lose would perform an illegal search of employee’s vehicles. They must have in the company’s policy manual that such an act would be permissible once the employees and contract workers sign that they have rea d and agreed to the terms and condition of the policy and/or contracts.

Pmr in Hypnosis

PMR When you’re ready make yourself comfortable, take a deep breath and close your eyes. All you can hear is the sound of my voice, any other sounds you hear will start to fade as you listen to the sound of my voice. You will start to feel relaxed. More relaxed than you have been before. This is just for you, there is no one who needs anything from you and you can start to feel at ease with yourself. Feel your body start to relax. Feel the hair on the top of your head start to feel loose and free. Start to feel the muscles around your forehead relax and smoothen. Feel the tiny muscles in your eyebrows relax, move down to your eyelids and let them feel loose and relaxed. If you feel your eyelids twitching, don’t worry try and let them relax as much as you can. Relax your cheeks and feel the tiny muscles in your mouth loosen and relax. Moving down now to your neck, feel those muscles relax, feel the relaxation run down your spin. Feel all the weight being lifted off your shoulders and notice how comfortable and relaxed you feel. Move down now to your Arms, relax the muscles in your arms, your arms feel loose and heavy. Feel the relaxation go slowly through your arms to your hands and right to finger tips. You are now starting to feel more deeply relaxed. Notice how safe and peaceful you feel. Moving down now to your thighs and hips, notice how they feel comfortable and relaxed. Let that relaxation slowly tipple through your muscles down your legs and to the tips of your toes. You are feeling totally relaxed. Enjoy the feeling of being totally relaxed. Now I want you to picture in your mind a special place. A place you can go to when it is safe to do so, that makes you feel happy and relaxed. A place where you feel free as a bird to do what makes you happy. Try picturing the sounds of the sea slowly reaching the shore, all you can hear is the sound of the sea and the singing birds above you. Picture yourself lying on the beach and feel the soft sand running through your fingers, feel the sand in-between your toes now. And notice the warm sea breeze slowly working itself around your body like a blanket. While you listen to the sounds of the sea and feel the sand between your fingers and toes, you see a butterfly that lands on your knee. The butterfly has long colourful wings and you feel happy to be near it. You watch this butterfly for a moment before it flies off into the distance there is no one to bother you right now, you feel totally relaxed, safe and free to be wherever you want to be and do which ever you want to do. I am going to be quite for a moment and let you enjoy your special thoughts†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Now you have found your special place I want you to remember to come here when it is safe to do so and relax. Relax and feel the peacefulness around you. Now I am going to count to five. After the count of five I want to you open your eyes, and when you do you will awaken feeling relaxed. 1. you are starting to become more aware of the chair beneath you 2. The everyday noises around you us are now coming back to you 3. half way there now feeling refreshed and relax 4. Nearly there now and 5. Open your eyes.